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FOR IMMEDIATE RELEASE
Media Contacts:
Baltz & Company for Kimpton
Chloe
Mata Crane / 212-982-8300 x 104 / cmcrane@baltzco.com
Marliese
Engel Traver / 212-982-8300 x112 / mtraver@baltzco.com
Kimpton Hotels & Restaurants
Stacey Ellis / 415-955-5492 / stacey.ellis@kimptongroup.com
KIMPTON LAUNCHES NATIONAL EARTHCARE WEEK CELEBRATION
Free Eco-Inspired Events,
Amenities, Promotions, Bites and More
at 51 Hotels and 54
Restaurants Across the Country
SAN
FRANCISCO, Calif., March 3, 2011 – Honoring its 30 year commitment to
environmental responsibility and care, Kimpton Hotels & Restaurants is
bringing Earth Day to new heights with the launch of Kimpton EarthCare Week,
from April 15 – 22, 2011. From
pop-up eco art exhibits to organic spa packages and recycling drives, this
national celebration builds upon Kimpton’s devotion to environmental
responsibility and will inspire guests to give back to local communities when
they stay, eat and play with Kimpton. Local community members, hotel guests and restaurant diners
can participate in Kimpton EarthCare Week events and offers in 23 cities
nationwide, including:
· Pop-Up
Eco Art Exhibits: Select Kimpton hotels will partner with
local artists to create pop-up exhibits in hotel lobbies that feature incredible
works of art made from recycled materials. Artists will be on hand at scheduled
wine hours during Kimpton EarthCare Week to discuss their work with guests and
visitors.
· National
Eco Step Challenge: All Kimpton hotels will make available
pedometers at the front desk and challenge guests (and their pets) to pound the
pavement and rack up steps to win playful prizes at wine hour, daily during
Kimpton EarthCare Week.
· Lights
Out Power Hours: All Kimpton hotels will host wine hour by
candlelight to conserve energy for two hours on Earth Day, April 22.
· Farmer’s
Market Foraging: Select Kimpton Restaurant chefs will offer
farmer’s market excursions and cooking demonstrations that celebrate the
season’s bounty. Diners can like their favorite Kimpton Restaurants on Facebook
for information about upcoming EarthCare Week events.
· Recycle
Round-up: To kick off the “Recycle Round-up” and spur participation,
Kimpton employees will dress up in cowboy attire and invite the community to
lasso up their unwanted computer equipment and bring them to recycle centers at
designated Kimpton hotels on April 18 – 20 between the hours of 8 a.m.
– 5 p.m.
· Earth
Day Fundraising Events: On April 21, many Kimpton
hotels in more than 20 cities across the country will host eco-themed events to
raise funds for Kimpton’s longtime non-profit partners, The Nature Conservancy
and Trust for Public Land.
· Organic
Restaurant Menus: During Kimpton EarthCare Week, every individual
Kimpton restaurant will offer its own special organic menu highlighting local
ingredients and flavors.
· Community
Eco Audit: On April 20, Kimpton engineers and eco champions
in every Kimpton city will work with local organizations such as schools, Boys
and Girls Clubs of America and other youth organizations or community centers
to perform an eco audit of the facility and offer tips and recommendations for
how to make the facility more environmentally friendly, from recycling to
conserving energy.
Additionally,
guests can take advantage of the following promotions throughout the entire
month of April:
· “Ohhh
So Organic Massage” Package: From April 1 – May 1,
2011, travelers can book an overnight stay and a 50-minute in-room signature
organic Kerstin Florian massage ($135 value) for just $50 more than the best
available rate (use OHHH booking code).
· Mind.Body.Spa
Specials: Guests may take advantage of a 20 percent
discount on all in-room spa treats for the entire month of April.
“At Kimpton, every day we devote time and energy to
caring for the earth and our local communities,” said Niki Leondakis, president
and chief operating officer at Kimpton Hotels & Restaurants. “This year, we’re pleased to encourage
friends, guests and diners to join us for one or more of the many EarthWeek
events and activities taking place in our hotels and restaurants nationwide and
help us preserve the future of our planet.”
Kimpton’s innovative EarthCare initiatives date
back to the company’s inception in 1981 and include several industry firsts
such as in-room recycling bins and the use of non-toxic cleaners brand-wide. Diners at Kimpton restaurants have
access to increased sustainably produced wine selections on menus, can take
advantage of in-house purified water through a national partnership with Natura®
and enjoy sustainable seafood dishes in accordance with Monterey Bay Aquarium’s
Seafood Watch program. In 2010,
under the direction of master sommelier Emily Wines, Kimpton introduced a Wines
on Tap program at restaurants across the country to provide fresh wine by the
glass, strengthen relationships with local vineyards, conserve corks and reduce
waste. New initiatives that were
recently added to Kimpton’s more than 100 daily environmental practices include
converting certain paper products to Fiberstone, a tree-free, water-free,
natural paper alternative and converting to printer ink with a 70/80 ratio of
bio-renewable content (higher BRC than soy ink).
To learn more about Kimpton EarthCare Week events
and happenings, visit www.KimptonHotels.com.
To learn more about Kimpton Hotels & Restaurants, please visit www.lifeissuite.com, www.Facebook.com/Kimpton and www.Twitter.com/Kimpton.
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ABOUT KIMPTON HOTELS & RESTAURANTS
San Francisco-based Kimpton Hotels & Restaurants, a collection of
boutique hotels and chef-driven restaurants in the US, is an acknowledged
industry pioneer and was the first to bring the boutique hotel concept to
America. Founded in 1981 by Bill Kimpton, the company is well-known for
making travelers feel welcomed and comfortable while away from home through
intuitive and unscripted customer care, stylish ambience and having a certain
playfulness in its approach to programs and amenities. Each hotel provides a
range of exciting culinary experiences through locally-loved, top-rated,
destination, chef-driven restaurants. Kimpton leads the hospitality
industry in ecological practices through its innovative EarthCare program that
spans all hotels and restaurants. Market Metrix, a recognized authority and
leader in feedback solutions, consistently ranks Kimpton above other hotel
companies in luxury and upper upscale segments for customer satisfaction.
Privately held Kimpton operates 51 hotels and 54 restaurants in 16 states. For
more information visit www.KimptonHotels.com or call
1-800-KIMPTON.